Director, Earned and Owned Strategy

Wpromote

Remote regions

US

Salary range

$118,000–$130,000/yr

Benefits

Unlimited PTO

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Role Overview:

  • This individual contributor role leads integrated earned and owned programs spanning SEO, content marketing, and AI-driven search.
  • You will oversee enterprise-level organic growth initiatives for a portfolio of multi-location brands.

Key Responsibilities:

  • Act as executive strategic lead on key accounts and drive client success.
  • Develop integrated earned strategy plans combining SEO, Local SEO, Content, and AI Search.
  • Collaborate with cross-functional teams to enhance workflows and reporting automation.

Qualifications:

  • Minimum 5 years experience leading earned and owned media programs.
  • Deep understanding of AI search evolution and organic discoverability trends.
  • Proven success managing large-scale enterprise search and content transformations.

Benefits:

  • Remote-first culture with flexible schedules and work-from-anywhere options.
  • Unlimited PTO and extended winter holiday break.
  • 100% paid parental leave, 401(k) matching, and comprehensive insurance coverage.

Wpromote

Wpromote is a digital marketing agency that helps brands grow through earned media, SEO, and content strategy. With a remote-first culture and office hubs in Los Angeles and New York, the company emphasizes diversity, inclusion, and employee well-being.

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