Sr. Marketing Strategy and Analytics Manager

Responsibilities:

• Act as Strategic GTM Business Partner: Drive operating rhythms, quarterly PG OKR targets, QBR data packs, and budget allocation frameworks.
• Lead Investment Proposals & Impact Modeling: Architect business cases and ROI forecasts for new marketing programs, evaluating capital trade-offs.
• Lead Pipeline Automation & Marketing Triggers: Design and operationalize automated triggers in Python/SQL to power high-converting plays.
• Architect Attribution & Single Source of Truth: Own end-to-end attribution models and maintain rep-level metrics integrated into leadership scorecards.

Qualifications:

• Advanced Technical Stack: Mastery of SQL and proficiency in Python for data extraction and automation.
• Data Visualization & BI: Proven track record building executive scorecards in Tableau and Looker.
• CRM & GTM Tech Stack: Strong functional understanding of Salesforce data architecture and marketing automation platforms.

Compensation & Benefits:

• Competitive pay ranges by location, and eligible for equity plan and corporate bonus.
• Benefits include healthcare, 401(k), paid sick time, paid personal time off, and paid parental leave.

About Twilio:

• Remote-first company with a culture of connection and global inclusion.
• Equal opportunity employer committed to diversity and inclusion.
• Encourages employee volunteering and donation efforts.