Manager, Growth Marketing

THE IMPACT YOU’LL HAVE:

• Execute and optimize demand generation programs with a primary focus on high-quality inbound pipeline for enterprise mortgage lenders
• Run day-to-day execution across customer acquisition channels including SEO/GEO, SEM, paid social, AI-driven campaigns, and events, within a disciplined budget
• Execute and optimize account-based marketing (ABM) campaigns to generate qualified pipeline from key enterprise and mid-market lending accounts, in close alignment with sales

IDEALLY YOU’LL HAVE:

• 3–5 years of hands-on experience in growth marketing, demand generation, or performance marketing in a B2B SaaS environment
• Proven experience executing campaigns that contribute meaningfully to inbound pipeline
• Hands-on experience running and optimizing SEO/GEO, SEM, paid social (especially LinkedIn), and conversion funnels

WHY THIS ROLE IS DIFFERENT:

• You’ll have real ownership over growth programs that directly impact pipeline and revenue
• Inbound demand generation is mission-critical here, not a side project
• You’ll work closely with sales and senior marketing leadership with clear goals and accountability