Associate Director, Influencer & Creator Marketing

The Role:

• Provide strategic oversight and quality control across a portfolio of influencer and creator accounts.
• Serve as senior strategic partner to enterprise clients, building trusted relationships.
• Lead the development of full-funnel influencer strategies rooted in business objectives.

Team Leadership:

• Coach and lead by example, supporting team members through guidance and campaign QAs.
• Manage direct reports, including performance conversations and development planning.
• Foster a collaborative and inclusive team culture.

Operational Excellence:

• Oversee end-to-end campaign lifecycle, from discovery to reporting.
• Maintain knowledge-management infrastructure, including training materials and process docs.
• Ensure operational and financial health of assigned accounts and teams.

Cross-Functional Integration:

• Partner with Paid Social, Performance Creative, and other teams to integrate influencer marketing.
• Guide paid amplification and creator-content integration strategies.
• Contribute to account growth and new-business pitches.