Marketing Campaign Manager
Remote regions
United StatesBenefits
Unlimited PTO
12w maternity
12w paternity
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Responsibilities:
- Develop and lead comprehensive, multi-channel marketing campaigns aligned to business unit goals.
- Collaborate with business unit stakeholders to understand target audiences, value propositions, and key priorities.
Execution & Management:
- Manage end-to-end campaign execution, partnering with business unit teams and an external marketing agency.
- Own campaign timelines, deliverables, and budgets, ensuring on-time and high-quality execution.
Performance & Optimization:
- Monitor and analyze campaign performance using marketing analytics tools and dashboards.
- Continuously test, optimize, and iterate based on data-driven insights to improve conversion rates.
Collaboration:
- Partner closely with sales to ensure campaign alignment, support enablement, and accelerate opportunities.
- Communicate campaign plans, performance, and insights to key stakeholders across marketing and leadership.
Cordance
Cordance is a company that acquires and provides long-term tactical and financial guidance to vertically focused B2B SaaS companies to accelerate their growth. It is an experienced team of operators and experts passionate about building software businesses, partnering with founders to scale their companies and increase revenue, efficiency, and impact.