AAA Life

The Senior Paid Media Campaign Specialist will lead the strategy, execution, and optimization of AAA Life’s paid media campaigns. This position requires demonstrated success in managing large-scale, performance-driven campaigns and the ability to lead cross-functional teams and vendor relationships. The ideal candidate brings deep expertise in digital advertising platforms, campaign analytics, and media strategy.

The Direct Marketing Project Manager will oversee the full lifecycle of direct marketing campaign projects and strategic initiatives working with direct marketing and analytics leadership to ensure campaign readiness for key programs. The manager will define, implement, and support direct marketing projects that align with AAA Life’s KPIs using AAA Life’s 1st, 2nd, and 3rd party data, serving as the subject matter expert and advocate for assigned subsets of AAA Life’s audience.