Senior Customer Advocacy Manager

We’re seeking a strategic and relationship-driven Senior Customer Advocacy Manager to elevate how we celebrate and engage customers to increase retention and growth. This role will own the customer advocacy program, transforming customer success into compelling stories, scalable initiatives that are baked into the customer journey, and actionable insights that fuel our GTM motions. You’ll collaborate across Marketing, Customer Success, Product, and Sales to amplify the customer voice, strengthen engagement, and drive measurable business impact. Design and scale a global customer advocacy program encompassing references, case studies, user groups, CABs, community initiatives, PR, and more. Identify and cultivate customer advocates through personalized engagement, storytelling, and recognition programs. Develop compelling customer stories that demonstrate measurable business value and align with strategic GTM priorities. Define success frameworks with clear metrics to track, analyze, and communicate program impact across the organization. Lead and grow the customer community, driving meaningful engagement, peer-to-peer connection, and customer loyalty. Activate customer proof points for sales and marketing to accelerate deal cycles and reinforce market credibility. Translate customer insights into actionable feedback for product, marketing, and GTM teams to inform roadmap and experience improvements.