Vice President of Marketing

Responsibilities:

• Own and evolve Equip’s overarching marketing vision, strategy, and execution to drive brand awareness, demand generation, and revenue growth across B2B and B2C audiences, in alignment with business and growth objectives.
• Define and steward Equip’s brand positioning, narrative, and voice, ensuring consistency and credibility across all audiences and touchpoints.
• Lead, develop, and scale a high-performing marketing organization across creative marketing, integrated marketing, product marketing, and growth and lifecycle marketing, fostering accountability, collaboration, and continuous improvement.

Qualifications:

• 12+ years of progressive marketing leadership experience, with significant experience at the Vice President or senior leadership level.
• Proven experience leading marketing across both B2B and B2C business models.
• Demonstrated success marketing to health systems, providers, and healthcare decision makers.

Time Off:

• Flex PTO (3-5 wks/year recommended) + 11 paid company holidays.
• Generous parental leave.

Core Benefits:

• Competitive Medical, Dental, and Vision plans with generous employer contributions for both individuals and families.
• Company-paid Short-Term Disability, Long-Term Disability, Life and AD&D insurance.
• Company-paid partnership with Maven Clinic to provide comprehensive reproductive and family care resources.