Senior Paid Advertising Strategist

Role Overview:

• Lead paid advertising strategy for a portfolio of client accounts.
• Manage campaign performance, budget, client communication, and cross-functional alignment.
• Serve as a trusted performance advisor and drive measurable results.

Key Responsibilities:

• Develop and manage campaigns across Google Ads, Microsoft Ads, Meta, and other channels.
• Monitor budgets, pacing, conversion trends, and account health.
• Lead testing initiatives including audience, creative, bidding, and landing page optimization.

What Success Looks Like:

• Clients achieve strong ROI through proactive, data-driven strategies.
• Team members grow through mentorship and shared best practices.
• Continuous improvement is embedded in campaign execution and client outcomes.