Demand Generation Lead

Role Overview:

• We are looking for a Demand Generation Lead to own strategy and execution that turns market interest into qualified demand.
• You will lead a team of specialists, manage a seven-figure ad budget, and report directly to senior management.

Key Responsibilities:

• Own the entire campaign lifecycle across paid channels such as Google, Meta, and LinkedIn.
• Lead and develop a team of 4 specialists focusing on events, content, geo-targeting, and marketing automation.
• Identify growth opportunities in existing and new channels, working closely with sales and revenue operations.

Qualifications:

• 7+ years of B2B demand generation experience, ideally in SaaS, with a track record of scaling in dynamic environments.
• Deep expertise in paid media, especially Google Ads, and experience across multiple demand channels.
• Strong data-driven mindset and fluency in German and English.

What We Offer:

• Flexible work environment with remote options across Europe and office hubs in several cities.
• Competitive compensation and generous leave policy including 28 annual leave days.
• Comprehensive benefits including a monthly voucher, home office equipment, pension subsidy, and mental health support.