Senior Demand Generation Manager

TestGorilla

Remote regions

Global

Salary range

$70,902–$91,260/yr

Benefits

Unlimited PTO

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Responsibilities:

  • Own the demand generation number across paid and organic channels, including managing and scaling paid spend across Google Ads and adjacent channels.
  • Build source-of-truth reporting across paid and organic funnel performance, including SQL, dashboards, attribution modeling, and incrementality testing.
  • Design and own automated nurture workflows and enrichment infrastructure (n8n, Make, HubSpot, Clay) to convert leads.

What you’ll bring:

  • Proven experience in performance or growth marketing with hands-on ownership of a Google Ads budget of at least six figures per month.
  • Deep expertise across the Google Ads stack, including Search, Performance Max, Display, YouTube, and Smart Bidding.
  • Solid grasp of funnel and unit economics (CAC, LTV:CAC, ROAS, payback period, cohort analysis) and experimentation design.

What’s in it for you:

  • Competitive compensation (€65,650-€84,500 per annum) plus Share Appreciation Rights (SARs).
  • Remote flexible work with flexible hours and asynchronous work, plus a €1,000 remote work budget.
  • Unlimited and flexible time off policy, and paid 8-16 week parental leave with tailored return-to-work approaches.

TestGorilla

TestGorilla is building the world's leading skills-based talent discovery platform, replacing reliance on resumes with scientific validation of what people can truly do. Founded as a 100% remote company in 2020, our global team is united by high standards, a lot of heart, and a relentless drive to conquer new technological frontiers.

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