Product Pricing Manager

Design and implement comprehensive pricing models for our platform offerings, considering product value, cost structures, and competitive positioning to maximize market share. Conduct ongoing market research and competitive benchmarking to stay abreast of pricing trends, emerging monetization models, and competitor strategies in the ad tech industry. Analyze customer usage patterns, feedback, and willingness-to-pay data to inform pricing decisions further. Utilize data analytics and financial modelling to continually optimize pricing structures, discount strategies, and bundling options to maximize revenue and profit margins. Track and monitor key pricing KPIs and metrics to evaluate the effectiveness of pricing strategies.