What You'll Do:
- Build, launch, and optimize campaigns across Google Ads, Microsoft Ads, YouTube, and other search platforms.
- Manage keyword strategy, bidding, budgets, audience layering, and campaign structure to drive efficient growth.
- Monitor performance and implement weekly optimizations through bidding, SQR, keyword expansion and exclusion, negative keyword management, and ad strength improvements.
What We're Looking For:
- 2-3+ years of hands-on experience managing paid search and YouTube campaigns.
- Strong understanding of modern search account structure, keyword strategy, bidding models, and performance optimization.
- Comfort analyzing data and translating performance metrics into optimization actions.
What Makes This Role Different:
- Deep hands-on expertise within paid search, with a focus on executional excellence and optimization rigor.
- Highly hands-on and optimization-focused, critical to driving scalable customer acquisition through search platforms.
- Embedded within a global paid media team focused on measurable growth across multiple regions.