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Strategic Leadership:
- Oversee key franchise client relationships and guide internal paid media strategy.
- Lead strategy for large or complex client accounts with over $50K monthly ad spend.
Team Leadership & Development:
- Supervise several direct reports, pursuing their growth and learning opportunities.
- Conduct regular check-ins, performance reviews, and professional development planning.
Client Satisfaction & Revenue Growth:
- Collaborate with Directors to retain and grow franchise network revenue.
- Proactively identify and communicate account issues and growth opportunities.
Process Improvement & Cross-Functional Support:
- Ensure best practices and improve team effectiveness with up-to-date processes.
- Work cross-functionally with marketing, business development, and other teams.
Point Success
Point Success specializes in AI-driven media for franchise and mid-market brands, integrating search, social, and programmatic media. They manage digital advertising for over 500 service-based businesses, are a preferred partner for more than 10 franchise networks, and are part of the SmartBug Media Family.