New Sales Director, Advertising (Mid-Market)

The Director of Mid-Market Advertising Sales will lead a team of Advertising Account Directors focused on growing media revenue within existing accounts. This is a hands-on leadership role responsible for coaching sellers through complex, brand-direct cycles and partnering cross-functionally to drive results. The Director will play a key role in scaling one of Demandbase’s fastest-growing business units, with visibility across product, sales, and executive leadership. This role offers the opportunity to shape how B2B advertising is sold and developed within a broader GTM strategy—positioning the Director for expanded leadership as the business continues to grow. Manage and coach a team of 5+ Advertising Account Directors focused on growing media spend within existing customer accounts. Actively support reps in complex sales cycles, jumping into Gong calls, providing in-deal strategy, and addressing customer-specific challenges. Deliver structured coaching and development plans for both experienced and early-career sellers. Partner cross-functionally with Account Directors, Product, Marketing, and RevOps to ensure cohesive go-to-market execution.