Head of Marketing

Define a New Category for AirGarage, differentiate it from competitors, and establish it as a tech-forward solution for parking real estate owners. Test new channels to engage real estate owners, identify winning experiments, and focus on strategies that prove effective. Partner with sales to enhance lead generation, shorten sales cycles through positioning, campaigns, and account-based programs. Instill a culture of experimentation, measure results, and continuously learn and iterate based on quantitative metrics and qualitative customer and sales feedback. Create a content roadmap that speaks to real estate owners, educating them to the benefits of AirGarage, celebrating customer success stories, and establishing them as the experts in the parking industry. This requires leadership experience at a high-growth B2B company, spinning up core functions like ABM and product marketing from near zero. Empower and enable your team by creating systems and clear plans. Equally comfortable writing copy, running campaigns, and testing channels as you are walking the Board of Directors through the data. Skilled at category design, competitive differentiation, and distilling complex customer preferences into sharp, memorable messaging.