Senior Director, Demand Generation (Remote)

Experian

Remote regions

US

Salary range

$176,036–$316,865/yr

Benefits

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Role Overview:

  • Lead cross-channel demand generation for Insurance growth strategy.
  • Manage team and report to VP of Insurance Services.
  • Partner with analytics and product teams.

Key Responsibilities:

  • New Channel & Lead Source Enablement: evaluate and pilot new channels, design test-and-learn frameworks.
  • Channel Execution Support: manage marketing portfolio, improve optimization standards.
  • Analytics & Experimentation: partner with decision science, establish experimentation frameworks.

Qualifications:

  • 10+ years experience in performance marketing or growth.
  • Strong analytical and project management skills.
  • Knowledge of personal lines insurance industry.

Benefits & Perks:

  • Great compensation package and bonus plan.
  • Core benefits: medical, dental, vision, 401K, life/disability insurance.
  • Flexible work environment and time off.

Experian

Experian is a global data and technology company powering opportunities for people and businesses around the world. They have an amazing team of 25,200 people in 32 countries and foster a people-first, inclusive culture.

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