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About the Role:
- The Segment Marketing Lead will be the marketing leader for the Nurse Practitioner audience.
- You will own the segment's marketing strategy and performance across the full customer journey.
Key Responsibilities:
- Own and evolve the marketing strategy for the Nurse Practitioner segment.
- Translate insights into clear positioning, messaging, and campaigns.
- Lead integrated, full-funnel plans with channel owners and agency partners.
Why You'll Love Working Here:
- Own a clearly defined customer audience and see the connection between strategy and outcomes.
- Help shape a growing segment-led marketing model and build scalable practices.
Colibri Group
Colibri Healthcare provides professional education and workforce solutions for nurses, nurse practitioners, and other healthcare professionals. They value Love, Joy, Boldness, Teamwork, and Curiosity, fostering a collaborative culture that supports community impact.