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US

  • Own the marketing strategy for the Nurse Practitioner segment across the full customer journey.
  • Build deep audience understanding through research, data, and feedback to drive positioning and campaigns.
  • Lead integrated, full-funnel marketing plans with channel owners and agency partners to achieve measurable growth.

Digital Marketing CRM Data Analysis Team Leadership

20 jobs similar to Segment Marketing Lead

Jobs ranked by similarity.

US

  • Own the demand-created number across acute and non-acute segments with a focus on non-acute growth.
  • Lead segment owners, product marketing, and customer/field marketing to set strategy and drive demand.
  • Define qualified demand with Performance and Sales to ensure clean handoff from creation to conversion.

PerfectServe is a leading provider of clinical communication and physician scheduling solutions in the health IT space. The company has 400+ employees, 30,000+ customers, and over $100 million in annual revenue, with a collaborative culture that values innovation and customer delight.

$151,000–$189,000/yr
US

  • Lead and develop a cross-functional team of 7 across campaign, lifecycle, web, and PLG growth marketing.
  • Drive integrated campaign strategy across paid, owned, and earned channels aligned to pipeline targets.
  • Own full-funnel performance tracking, including channel-level cost-per metrics and investment-to-return analysis.

Semgrep is a leader in code security, providing tools that help teams catch and fix issues before shipping. The company is venture-backed and trusted by organizations like Vanta, Lyft, and Dropbox, fostering a culture of respect and honesty among a diverse team.

$140,000–$160,000/yr
US

  • Own Health Evolution's integrated marketing strategy, brand voice, and campaigns to make their major convenings unmissable to top health care leaders.
  • Blend data-driven strategy, brand, PR, and communications leadership with hands-on campaign execution, reporting to the EVP of Marketing & Operations.
  • Partner with executive leadership, commercial, and product teams to amplify the member journey and drive growth and retention using AI-enabled tools.

Health Evolution is a selective membership organization of chief executives and influential leaders from the health care industry, focused on advancing a more accessible, affordable, effective, and equitable health care system. The organization convenes leaders through Summits, Exchanges, Hubs, Networks, and Forum, fostering collaboration and innovation.

US

  • Develop and execute comprehensive marketing strategies for B2B and B2C audiences, driving lead generation and sustainable growth.
  • Lead digital marketing initiatives including SEO, PPC, content marketing, email campaigns, and social media to maximize brand visibility.
  • Analyze customer acquisition channels and marketing metrics to improve ROI while managing budget constraints effectively.

Jobgether is an AI-powered job matching platform. The partner company is a US-based organization focused on digital marketing solutions.

$120,000–$120,000/yr
United States

  • Own and lead the company's marketing strategy across lead generation, email marketing, and conversion optimization.
  • Develop and continuously test high-performing marketing hooks, messaging, and copy.
  • Build, optimize, and own email segmentation, automation, and customer journeys.

Thanks for Visiting helps women build successful short-term rental businesses through education, coaching, and proven systems. The team is passionate about helping their community achieve meaningful results while fostering a collaborative, high-performing culture.

Global

  • Lead and manage the Digital Marketing Screening team to achieve performance metrics and quality targets.
  • Optimize team structure, processes, and documentation to support changes in supply and growth strategy.
  • Serve as an escalation point for talent disputes and collaborate with cross-functional teams to drive improvements.

Toptal is a global network of top talent in business, design, and technology that enables companies to scale their teams, on-demand. With $200+ million in annual revenue and team members based around the globe, Toptal is the world’s largest fully remote workforce.

$150,000–$160,000/yr
US

  • Lead brand strategy and narrative development, establishing cohesive messaging across B2B audiences.
  • Design and execute multi-channel demand generation programs to drive pipeline growth and revenue.
  • Manage campaign lifecycle, event strategy, creative assets, and team operations for optimal performance.

ATCC is a global nonprofit that provides trusted biological materials for science and health. We are a mission-focused organization committed to supporting critical life science research with a diverse and inclusive culture.

$139,200–$235,200/yr
United States Canada Unlimited PTO

  • Direct the strategy and execution of 1:Few tier ABM campaigns for specific verticals with calibrated messaging.
  • Drive the transition from firmographic targeting to a "jobs to be done" approach for account segmentation.
  • Identify and operationalize engagement signals to trigger effective SDR outreach and personalized messaging.

GitLab is the intelligent orchestration platform for DevSecOps, enabling organizations to increase developer productivity and accelerate digital transformation. Trusted by over 50 million users and more than 50% of the Fortune 100, GitLab has a high-performance culture driven by values and continuous knowledge exchange.

$100,030–$130,944/yr
United States 12w maternity 12w paternity

  • Develop data-driven, market-informed messaging and positioning for Virtual Primary Care, Urgent Care, Behavioral Health, and Expert Medical Opinion offerings.
  • Lead strategic pursuit creation of tailored sales assets and narratives for high-value deals, partnering with cross-functional teams.
  • Manage multiple concurrent opportunities, ensuring timelines and deliverables are well coordinated to improve win rates.

Included Health is a healthcare company delivering integrated virtual care and navigation, aiming to raise the standard of healthcare for everyone. It is a remote-first company with a focus on breaking down barriers to provide high-quality care for every person.

$80,000–$100,000/yr
US

  • Execute in-service and post-service marketing strategies to drive retention, engagement, and revenue.
  • Maintain key journey maps and optimize programs driving various engagement KPIs.
  • Develop, execute, and refine multi-channel retention marketing campaigns across company-wide touchpoints.

AIP Publishing is a leading publisher of the physical sciences, accelerating scientific discovery while reimagining the future of scholarly publishing. As a not-for-profit subsidiary of the American Institute of Physics, they foster a collaborative culture that maximizes individual contributions and encourages an environment where everyone feels comfortable and seen.

$122,000–$135,000/yr
US 16w maternity 16w paternity

  • Own end-to-end partner marketing strategy and execution for strategic embedded partners in the US.
  • Drive partner-sourced and partner-influenced pipeline through integrated campaigns and joint GTM plans.
  • Collaborate with Partnerships, Sales, and Marketing teams to scale co-marketing programs and measure ROI.

Remote is a global HR platform that enables businesses to hire, pay, and manage international teams compliantly. The company has a remote-first culture with employees across six continents and values innovation and automation.

$150,000–$185,000/yr
US

  • Own positioning, messaging, and go-to-market strategy for Nectar's platform.
  • Build competitive intelligence programs and create battle cards and differentiation narratives for the sales team.
  • Partner with sales, product, and leadership to craft compelling narratives and launch new capabilities.

Nectar Social is building an AI-native social operating system that enables a new era of commerce. With over $30M in funding from investors including GV and True Ventures, we work with top brands like Oura Health and e.l.f. Cosmetics and are scaling our team.

United States

  • Develop and own product positioning, messaging, and value propositions for new features and product enhancements.
  • Lead end-to-end go-to-market strategies, coordinating launches across multiple channels including content, social media, and events.
  • Conduct competitive analysis, customer research, and market assessments to identify growth opportunities and strengthen product differentiation.

The company is a remote-first organization that partners with other companies to manage job applications. They foster a collaborative, transparent, and trust-based culture focused on autonomy and impact, with a globally distributed team.

US

  • Own and scale patient acquisition marketing strategies across the entire client lifecycle.
  • Build multi-channel campaigns and optimize funnels using A/B testing and data analysis.
  • Collaborate cross-functionally with Product, Design, Data, and Clinical teams to improve the customer journey.

Ayble Health is a digital health platform specializing in gastrointestinal care. They operate as a fast-paced startup that values data-driven execution and cross-functional collaboration.

$115,000–$140,000/yr
US Unlimited PTO

  • Own end-to-end development and execution of integrated marketing campaigns, aligning with business objectives.
  • Lead outbound email strategy and execution, including nurture programs and analytics-driven optimization.
  • Analyze campaign performance to improve pipeline generation and partner cross-functionally with Product Marketing and Sales.

HR Acuity is the leading provider of employee relations case management and investigation software, helping organizations standardize workplace issue reporting. We are a fast-growing, innovative company with a female founder CEO, fostering a fully engaged, inclusive culture.

US

  • Lead end-to-end integrated marketing campaigns coordinating content, demand generation, sales enablement, and customer marketing initiatives.
  • Develop audience-focused messaging and market narratives by translating industry insights and customer needs.
  • Collaborate with product leadership and senior stakeholders to align marketing strategies with business priorities.

The partner company is a fast-growing technology company focused on solving critical business challenges. It operates with a global, remote-first team and values collaboration and innovation.

US Unlimited PTO 12w maternity 12w paternity

  • Lead and optimize the mid-market customer segment, overseeing a team of 6-8 Customer Success Managers to drive adoption, retention, and growth.
  • Develop and execute strategies to improve renewal rates, drive cross-sell revenue, and optimize customer health metrics with data-backed updates.
  • Serve as executive sponsor for key accounts, manage cross-functional collaboration with Product, Sales, Support, and Engineering, and champion AI adoption.

Dscout builds a flexible UX research platform trusted by top brands in finance, healthcare, consumer goods, and tech. The team is passionate, empathetic, and curious, prioritizing learning, sharing, and building a diverse and inclusive culture.

$95,000–$160,000/yr
US Unlimited PTO

  • Define AI-driven marketing capabilities and infrastructure within the Vetcove PIMS by partnering with product, design, and engineering.
  • Own strategy for AI-driven marketing journeys including experimentation frameworks, messaging guardrails, and personalization logic.
  • Design scalable playbooks, identify growth hacks, and advocate for low-effort mechanisms to drive clinic revenue growth.

Vetcove modernizes the veterinary industry with tools like a procurement marketplace, home delivery ecommerce, and practice management systems. Backed by Y Combinator, it is a fast-growing, mission-driven company with over 25,000 hospitals using its platforms.

US

  • Manage marketing operations and support growth initiatives through data-driven decision-making.
  • Create engaging outreach emails and execute email marketing campaigns to optimize lead generation.
  • Analyze marketing performance data and provide insights to continuously improve campaign effectiveness.

The partner company operates in the venture capital ecosystem, supporting growth initiatives for startups. It is a fast-paced startup with a collaborative culture and a focus on innovation.

US

  • Develop and optimize multichannel growth marketing strategies to drive qualified pipeline and revenue for safety-net organizations.
  • Own website journey and conversion paths, using analytics and testing to improve conversion from traffic to qualified conversations.
  • Partner with sales, partnerships, and RevOps to build measurement frameworks, improve HubSpot workflows, and scale partner ecosystem demand generation.

CareMessage is a technology non-profit building the largest patient engagement platform for low-income populations in the United States, powered by the Health Equity Engine™ to improve health equity. Since 2013, they have reached 22 million patients, and their team holds a high standard for performance, collaboration, and integrity with compassion and accountability.