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The Role:
- Lead product strategy for user segmentation and lifecycle analytics to help customers understand conversion, engagement, and retention.
- Work between product analytics and marketing technology, enabling customers to define audiences and compare behavior across time.
What You'll Do:
- Set product direction, define roadmap, and prioritize customer problems balancing value, quality, technical constraints, and business goals.
- Understand customers and the market through direct research, product data, and field feedback, and partner with design and engineering to test ideas.
- Build better segmentation and lifecycle analysis, and explore predictive intelligence for lifecycle classification and engagement scoring.
What You'll Need to Succeed:
- 5+ years of product management experience in B2B software or complex data products, with a track record of delivering measurable outcomes.
- Experience in product analytics, customer data, audience platforms, or marketing technology, with a practical understanding of segmentation, funnels, and cohorts.
- Strong customer discovery skills and enough technical depth to discuss data quality and architectural trade-offs with engineers.
Why You Should Join:
- Enjoy generous paid time-off, lifestyle allowance, stock options, and a hybrid/remote work policy.
- Be part of an inclusive global community with Employee Resource Groups and a Culture Crew that fosters connections.
Contentsquare
Contentsquare is the all-in-one experience intelligence platform that helps anyone caring about digital journeys understand customer behavior. We are a global leader in experience analytics with a growing presence across 15 offices worldwide, fostering an inclusive culture where everyone learns and succeeds.