Senior Lifecycle Marketing Manager

Key Responsibilities:

• Own lifecycle strategy for high-impact customer initiatives, developing sophisticated customer journeys that drive product adoption and retention.
• Lead lifecycle strategy for new product launches and feature releases, partnering closely with Product, Marketing, and Customer Success.
• Develop personalized lifecycle programs that deliver the right message at the right time through email and other touchpoints.

What We're Looking For:

• 7+ years of experience in lifecycle marketing, ideally within a B2B SaaS or product-led growth environment.
• Expertise with lifecycle marketing platforms (Braze preferred), customer segmentation, and experimentation.
• Strong analytical and strategic thinking skills to identify opportunities and drive measurable impact.

Why You'll Love This Role:

• Make a significant impact on millions of users at a rapidly growing company.
• Work with a talented, cross-functional team on challenging problems.
• Enjoy competitive compensation, remote work, and a culture that values growth and experimentation.