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Role Overview:
- Own the strategy for customer growth across Fresh Prints, from understanding customer behavior to building cohesive lifecycle journeys.
- Design experiences that make customers engage, purchase, return, and grow with the brand.
Key Responsibilities:
- Develop customer segments and identify growth opportunities using data, insights, and commercial judgment.
- Lead email, SMS, and automated program execution while building personalized approaches for high-value customers.
- Drive measurable results through testing, performance analysis, and cross-functional collaboration.
Who You Are:
- A marketer with 3+ years in growth, lifecycle, or CRM marketing and strong strategic thinking.
- Someone who is hands-on, comfortable with ambiguity, and able to execute ideas from concept to completion.
Fresh Prints
Fresh Prints is a custom apparel company that works with thousands of customers, creating tailored experiences across their buying journey. With a focus on long-term contributions, the company fosters a great culture, promotes diversity, and supports remote work.