Similar Jobs
See allSenior Performance Marketing Manager (Paid User Acquisition)
Pragmatike
Global
Meta Ads
TikTok Ads
Google Ads
Performance Marketing Manager
EverAI
Global
Performance Marketing
User Acquisition
Meta Ads
Head of User Acquisition
Ruby Labs
Europe
Performance Marketing
Meta Ads
Google Ads
Performance Marketing Manager
Automatiq
Global
Performance Marketing
Paid Search
Paid Social
User Acquisition Manager (Mobile)
Jobgether
Global
Meta Ads
TikTok Ads
AppsFlyer
About the role:
- This is a senior leadership role accountable for driving sustainable user growth through paid channels.
- You will lead the in-house UA organization across Mobile, Paid Social, and Paid Search & Programmatic.
- You'll operate at both strategic and operational levels, defining long-term acquisition strategy.
What you'll be doing:
- Own the global UA strategy and balance investment across current and new channels.
- Lead and develop a world-class UA organization with a culture of ownership and innovation.
- Build experimentation frameworks and lead automation and AI adoption.
What you'll bring:
- 8+ years of experience in Performance Marketing or User Acquisition.
- Proven experience leading multi-channel acquisition across Mobile, PPC, Paid Social, and Programmatic.
- Deep understanding of attribution, experimentation, and LTV-based optimization.
Tech Stack:
- Google Ads, Meta Ads Manager, TikTok Ads, Mobile DSPs, Moloco, Liftoff.
- AppsFlyer, Adjust, Singular, Kochava, Google Analytics 4.
- BI tools (Metabase, Tableau, Power BI) and AI tools (ChatGPT, Claude, Gemini).
Sporty Group
Sporty Group is a global company that scales paid acquisition across its portfolio of Betting, Entertainment, Games, and Finance. They are a large organization with a strong culture of ownership, innovation, and continuous learning.