Performance Marketing Specialist

Campaign Execution and Scaling Support:

• Assist in the daily management of core paid acquisition channels.
• Support the creation of scalable acquisition funnels by ensuring proper tracking implementation.
• Actively participate in the testing loop by preparing new ad concepts.

Performance Analysis and Reporting:

• Monitor campaign and funnel performance using our core tools.
• Pull, clean, and organize performance data to support weekly and monthly strategic reviews.
• Maintain and update internal reporting documents and dashboards.

Creative & Funnel Contribution:

• Support the creative briefing process by gathering performance data.
• Collaborate with Product and Content teams to assist in the launch and testing cycles for landing pages.
• Assist in documenting and implementing systems designed to streamline creative testing speed.