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About the Role:
- You will lead campaign execution and optimize funnel performance as our Demand Gen Manager.
- This role blends hands-on demand gen work with platform management across HubSpot and AI-enabled infrastructure.
- You will support partner, customer, and pipeline marketing initiatives.
Key Responsibilities:
- Plan and execute multi-channel campaigns across digital, email, and events.
- Manage paid media, marketing automation, and lead scoring in HubSpot.
- Design AI-enabled operations workflows and track campaign ROI.
About You:
- You are a data-driven marketer with 5+ years in demand generation roles, preferably in B2B.
- You are an expert in HubSpot and fluent in AI-enabled GTM tools like Clay, ChatGPT, and Zapier.
- You enjoy testing messaging, optimizing conversion paths, and working cross-functionally with sales and partnerships.
Aptitude 8
Aptitude 8 is a leading HubSpot solutions consultancy that designs and implements CRM, data, automation, and RevOps solutions for companies with complex operations. They are a rapidly scaling team of builders and operators offering remote flexibility, 401k, and growth opportunities.