Similar Jobs
See allRegional Manager - East Region
LGC Clinical Diagnostics
US
Sales
Leadership
Negotiation
Marketing Manager
Jobgether
Europe
Marketing
Medical Devices
IVD
Sr Director, Medical Affairs
Waters Corporation
US
IVD
Sr. Upstream Marketing Manager
Maine General
US
Marketing Strategy
Product Development
Market Analysis
Marketing Director
Columbia General
US
Marketing
Sales
Financial Analysis
Accountabilities:
- Develop and execute a NA clinical laboratory VITROS® marketing plan to support the achievement of the NA AOP and product placement targets.
- Establish and track/trend key performance indicators to measure program effectiveness.
- Develop customer-facing and internal positioning, messaging, and collateral to promote placement of VITROS® systems.
Requirements:
- Bachelor’s Degree in Business, Marketing or Healthcare Management.
- 10+ years in IVD diagnostics or core laboratory experience, with a minimum of 3 years in sales or marketing.
- Proven experience developing marketing plans and launching IVD diagnostic products.
Skills:
- Ability to manage cross-functional teams remotely and influence stakeholders.
- Strong collaboration, communication, presentation, and analytic skills.
- Willingness to travel up to 20% overnight.
Michigan General
Michigan General focuses on shaping marketing initiatives for VITROS® systems in North America. They foster collaboration across teams to effectively position products in the market.