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Government Marketing Strategy:
- Define marketing metrics and KPIs to achieve government team sales targets
- Define strategy and tactics to achieve awareness, pipeline, partner and bookings goals.
- Develop and refine Gov ICP targets
Thought Leadership & Content Marketing:
- Execute a multi-channel thought leadership campaigns focused on a monthly social media postings from MinIO Gov leadership and press release cadence
- Leverage PR, social media, and thought leadership to expand reach across USG, CONUS, OCONUS, as well as other sovereign Governments.
Digital Engagement & Demand Generation:
- Participate in key Gov Media company articles and engage w Gov media properties
- Engage with Media Partners for always on digital amplification with key media partners (i.e. Webinars, content, etc.,.)
- Own MinIO Gov site
MinIO
MinIO is the industry leader in high-performance object storage. The company is behind the world’s fastest, most widely deployed object store, powering production infrastructure for more than half of the Fortune 500, including 9 of the 10 largest global automakers and all 10 of the largest U.S. banks.