Job Description
Influence Product Strategy by shaping product roadmap, positioning, and narratives while serving as the subject matter expert on PLG platforms and applications. You will conduct regular market research to identify trends, opportunities, and competitive positioning for Airtable's self-serve offerings. You'll Develop clear and differentiated messaging for the Airtable platform, specifically for self-serve builder audiences and create practical sales enablement materials built around customer use cases. This role will collaborate closely with product, demand gen, and sales teams to create and execute comprehensive go-to-market plans for self-serve programs. You will also lead product launches for PLG initiatives that rally the entire organization around a cohesive story, generate momentum among the builder community and optimize strategies to drive consistent adoption and growth.
About Airtable
Airtable is the no-code app platform that empowers people closest to the work to accelerate their most critical business processes.