Sr. Manager, Product Marketing – CRM

ServiceNow

Remote regions

North America

Salary range

$148,900–$260,600/yr

Benefits

Unlimited PTO

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About the Role:

  • This is a builder seat for CRM product marketing, not just storytelling. You'll own how the message hits the market and how the field uses it.
  • You'll work at the intersection of message, motion, and market, with a focus on driving real pipeline and deal outcomes.

What You'll Do:

  • Partner with Sales, Demand Gen, and Field Marketing to ensure messaging travels from decks to deals.
  • Build launch plans, own milestones, and drive cross-functional coordination.
  • Create sales enablement tools and run training sessions that stick.

What We're Looking For:

  • Candidates with 6+ years in product marketing, sales enablement, or GTM strategy, with a proven track record of driving measurable outcomes.
  • Experience working closely with enterprise sales organizations and strong written communication skills.
  • Comfort with ambiguity and the ability to operate without a fully paved road.

ServiceNow

ServiceNow is the AI control tower for business reinvention, helping 85% of the Fortune 500 work smarter. The company fosters an AI-native culture where technology and talent collaborate to drive innovation.

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