Job Description
Build high-impact, localized digital programs that turn insights into pipeline as the first in‑region Digital Programs specialist role dedicated to EMEA. Partner with Global Performance Marketing to localize and optimize global campaigns, owning net-new regional digital initiatives tailored to local topics, sensitivities, languages, and regulatory requirements.
Key responsibilities include localizing and optimizing global digital programs for EMEA, building and running regional digital programs which includes planning and executing EMEA-specific programs across search, paid social, display, landing pages, email and nurtures, create market-relevant content to enrich and augment local relevance, reach and searchability of websites and content, manage regional direct mail programs, and measure, test, learn, and iterate: Own A/B testing plans.
Basic qualifications include 2–4+ years of B2B SaaS digital marketing with a demand gen focus hands-on with Google Ads and Google Analytics, working knowledge of Marketo and Salesforce, and strong communication skills across global and regional stakeholders.
About PagerDuty
PagerDuty, Inc. is a global leader in digital operations management, trusted by nearly half of both the Fortune 500 and the Forbes AI 50 companies.