Senior Manager, Lifecycle Marketing
Remote regions
USBenefits
Unlimited PTO
13w maternity
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Responsibilities:
- Own lifecycle strategy and execution across the full journey.
- Build and optimize the always-on lifecycle architecture.
- Manage programs that influence millions in annual revenue.
Qualifications:
- 5+ years of experience in Lifecycle Marketing.
- Experience building lifecycle infrastructure from the ground up.
- Strong understanding of segmentation, testing, and personalization.
Benefits:
- Competitive compensation and annual performance bonus.
- Healthcare benefits and access to mental health benefits.
- Flexible open PTO policy and 11 paid holidays.
Birdy Grey
Birdy Grey is a direct-to-consumer brand with the mission of celebrating friendships during weddings. Founded in 2017, they offer affordable bridesmaid dresses and groomsmen suits, along with accessories, and have dressed over 2 million bridesmaids.