Similar Jobs
See allSenior Manager, Lifecycle Marketing
Wpromote
US
Lifecycle Marketing
CRM
Email Marketing
Retention and Lifecycle Marketing Manager
ezCater
US
Lifecycle Marketing
Email Marketing
Data Analysis
Lifecycle Marketing Manager
AIP Publishing
US
Marketing
Data Analytics
Segmentation
Senior Growth Manager, Lifecycle Management
Super.com
Global
Lifecycle Marketing
Customer.io
SQL
Lifecycle Marketing Manager
Seamless.AI
US
Lifecycle Marketing
Marketing Automation
CRM
Lifecycle Strategy & Execution:
- Lead lifecycle strategy and manage daily execution across email, SMS, and loyalty programs.
- Build robust email & SMS strategy focusing on personalized messaging and churn prevention.
- Implement all aspects of email deployment process from audience pulling to monitoring.
Customer Segmentation & Personalization:
- Develop customer segmentation strategies to improve targeting and personalization.
- Identify actionable business cases for high-value retention opportunities.
- Engage users with personalized content across web and app touchpoints.
Performance Analysis & Optimization:
- Create and monitor KPIs to analyze engagement across customer journey.
- Conduct A/B tests to determine effective strategies and messaging.
- Proactively communicate retention KPIs and goals with executive team.
ARMRA
ARMRA is a health and wellness company founded by Dr. Sarah Rahal, offering colostrum supplements with 400+ bioactive nutrients to restore cellular health. The company is a mission-driven team of builders, resilient and direct, seeking individuals who take ownership and thrive on challenges.