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What You'll Do:
- Own the roadmap for CDP, identity resolution, and data enrichment to enable marketing operations and revenue teams.
- Lead identity graph expansion and drive data quality SLOs for real-time personalization and attribution accuracy.
- Enable AI/ML at scale by ensuring data pipelines support predictive scoring and churn models.
Who You Are:
- Experienced in leading data strategy, CDP implementation, and MarTech operations in B2B SaaS.
- Fluent in modern GTM stacks including CDP, CRM, MAP, ABM, and analytics.
- Able to translate complex data challenges into simple, usable capabilities for marketing and sales.
Why ServiceNow:
- We are a global market leader with over 8,100 customers, including 85% of the Fortune 500.
- We offer a flexible remote work environment and comprehensive benefits.
ServiceNow
We are a global market leader providing an intelligent cloud-based platform that connects people, systems, and processes to empower organizations. We serve over 8,100 customers, including 85% of the Fortune 500, and foster a culture of innovation and purpose to make the world work better.