Advisor Marketing Manager - East

Territory Oversight & Strategy:

• Lead territory performance through oversight of advisor team engagement, activity volume, and campaign strategy.
• Align regional marketing initiatives with goals and corporate growth priorities.
• Serve as escalation owner for high-priority advisor concerns within the territory.

Team Leadership & Development:

• Directly manage and develop a team of Regional Marketing Consultants and Advisor Marketing Program Specialists.
• Provide coaching, role clarity, and professional growth opportunities for team members.
• Oversee performance development plans and conduct regular check-ins.

Corporate Projects & Reporting:

• Deliver actionable insights and reporting on program performance, ROI, and advisor team outcomes.
• Lead Salesforce campaign tracking and marketing performance dashboards to measure growth, adoption, and engagement.
• Lead strategic marketing initiatives that require territory-wide participation.