Senior Analyst, CRM

About Lunar Solar Group:

• High-impact advertising agency collaborating with consumer-focused brands to identify growth opportunities and implement disruptive marketing strategies.
• Globally recognized growth consultancy, technology studio, and full-service digital marketing agency with a track record of excellence across various verticals.

Our Culture:

• Fast-moving, highly collaborative team of senior strategists, creatives, and technologists pushing boundaries of performance creative.
• Values ownership, rigor, curiosity, and data-driven decision-making, with a focus on celebrating wins and learning from failures.

Core Responsibilities:

• Write and traffic email and SMS briefs, coordinating with internal teams and clients to keep copy, creative, and feedback moving on schedule.
• Build, QA, and deploy campaigns and flows within Klaviyo and other ESPs, implementing dynamic content and personalization.
• Pull and analyze CRM performance data on a weekly, monthly, and quarterly cadence, tracking KPIs like deliverability, open rate, click rate, conversion rate, and unsubscribe trends.

Requirements:

• 2+ years of CRM/lifecycle marketing experience or a related field, with familiarity in Klaviyo or a comparable ESP preferred.
• Strong attention to detail, excellent communication skills, resourcefulness, and ability to prioritize tasks and manage multiple accounts to meet deadlines.