Growth Marketing Lead

About the Role:

• Own the full growth marketing loop from hypothesis to execution and analysis.
• Rebuild the funnel including website, landing pages, forms, and conversion paths.
• Manage paid search, paid social, SEO, content, email, and lifecycle channels.

What You'll Do:

• Run experiments with a testing habit, shipping small and measuring outcomes.
• Improve the handover to sales through lead scoring, routing, and follow-up automation.
• Get to know customers by talking to contractors, sitting in on sales calls, and reading lost-deal notes.

What You'll Bring:

• Four or more years in growth or demand generation for a B2B software business.
• Evidence of building something from scratch: a function, funnel, or channel.
• Hands-on experience with tools like CRM, marketing automation, and tracking systems.

What We Offer:

• Remote work across Australia with preference for Sydney, Brisbane, or Gold Coast.
• A small team that takes work seriously without taking itself too seriously.
• Time with actual customers on job sites to see the product in action.