Lifecycle & Customer Marketing Manager

The Role:

• We're hiring a Lifecycle & Customer Marketing Manager to own engagement at every stage of the customer journey.
• You'll report to the VP of Marketing and partner cross-functionally to drive pipeline, adoption, and advocacy.

What You'll Do:

• Map, build, and optimize the pre-sale path from lead to opportunity, including lead scoring and nurture.
• Launch post-sale programs for onboarding, adoption, expansion, and renewal across email and in-app channels.
• Run A/B tests, measure funnel performance, and scale campaigns using AI tools.

What We're Looking For:

• 5+ years in lifecycle or customer marketing with a track record of moving revenue metrics.
• Deep hands-on expertise with marketing automation platforms like HubSpot, Marketo, or Braze.
• Strong command of segmentation, lead scoring, and data hygiene, plus a rigorous testing mindset.

Why Join Breezeway:

• High-visibility role on a lean, high-output team with meaningful ownership from day one.
• Remote-first culture with collaborative, execution-oriented teammates who value ownership and innovation.
• Opportunity to shape the future of property operations at the intersection of AI and hospitality.