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Key Responsibilities:
- Own and evolve the roadmap for one or more technical product areas in partnership with Product and Technology leadership.
- Develop a deep understanding of customer, user, and business needs through research, stakeholder interviews, customer conversations, usage data, and feedback.
- Translate business goals and user problems into product strategies, priorities, success measures, and delivery plans.
Qualifications:
- 6+ years of experience in technical product management, product management, technology consulting, software development, data, analytics, or a related field.
- Experience taking technology products or complex capabilities from discovery through launch and ongoing iteration.
- Familiarity with marketing technology and advertising platforms such as Salesforce, Placements.IO, Fluency, audience activation platforms, media planning tools, programmatic platforms, or measurement systems.
What Success Looks Like:
- Creating clarity in complex problem spaces, aligning teams around high-value opportunities, and helping deliver products that are useful, scalable, and measurable.
- Customers and internal users adopt Goodway’s products, engineering teams have the context they need to execute effectively, and the roadmap produces meaningful business outcomes.
Goodway Group
Goodway Group is an independent, remote-first media and marketing services firm with a 90+ year history, combining the security of an established company with a start-up feel. Our diverse team of digital strategists, media practitioners, technologists, and data scientists has won awards for innovative marketing technology and inclusive workplace culture, including being honored as a multiyear winner in Ad Age Best Places to Work.