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Responsibilities:
- Drive user growth and reactivation through local growth initiatives and experiments.
- Launch and optimise acquisition and activation campaigns based on data and business priorities.
- Identify growth opportunities through A/B testing, product experiments, and continuous optimisation.
Requirements:
- 5 years of experience in Growth, Performance, Product Growth, or a similar role (crypto, fintech, tech, e-commerce, or mobile apps preferred).
- Proven experience running end-to-end growth campaigns with measurable business impact.
- Strong analytical skills and confidence working with data to make decisions.
About the role:
- Take full ownership of growth initiatives in one of Binance’s top priority markets.
- Work cross-functionally with Product, CRM, Paid Ads, Content, and other teams.
Binance
Binance is a leading global cryptocurrency exchange. As a large tech company with thousands of employees, it fosters an innovative, fast-paced culture focused on crypto and fintech.