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Role and Responsibilities:
- Lead go-to-market planning for selected JetBrains AI Ecosystem launches, updates, and adoption initiatives.
- Translate product changes, feature releases, and model-related updates into clear messaging and effective launch plans.
- Own and maintain launch timelines, briefs, and stakeholder coordination.
Collaboration and Execution:
- Develop messaging and supporting assets for key channels, including web, blog posts, newsletters, life cycle programs, social content, and internal enablement materials.
- Partner with Product, Research, Developer Advocacy, and Marketing teams to bring launches to market smoothly.
- Help scale launches beyond core release moments through campaigns, follow-up programs, and amplification across channels.
Insights and Improvement:
- Collect and synthesize customer, market, and competitive insights to improve positioning and campaign quality.
- Track launch and campaign performance, share knowledge, and help improve how the team works over time.
JetBrains
JetBrains creates tools that help developers do their best work, integrating AI directly into IDEs to support workflows like writing code and automating tasks. The company fosters an open and inclusive workplace, welcoming everyone regardless of background, and offers benefits like flexible work locations and learning opportunities.