Own the end-to-end setup of Marketo programs, including smart campaigns, segmentations, and asset management.
Work closely with the data team to manage filtering, purging, and optimization of data moving in and out of Marketo.
Apply an understanding of Buying Groups and B2B account dynamics to ensure the tool reflects the client's business transformation.
Nortal is a digital transformation company delivering complex solutions for global enterprises and public sector organizations. They have a close-knit LATAM remote team that values autonomy, open communication, and diversity.
Administer Marketo Engage and define campaign standards.
Build automated campaigns, emails, and landing pages across channels.
Monitor deliverability, list hygiene, and troubleshoot data discrepancies.
Nearmap provides aerial imagery, AI-driven analytics, and geospatial tools for property intelligence. The culture is fast-paced, inclusive, and focused on craft and real-world impact.
Design email lifecycle strategies mapped to buying group structures, addressing each stakeholder role with sequenced messaging.
Translate ServiceNow's buying group GTM model into email segmentation logic and audience targeting aligned to opportunity stages.
Develop lifecycle program frameworks supporting awareness, consideration, acquisition, pipeline progression, and post-sale adoption.
ServiceNow is an AI platform for business reinvention, helping 85% of the Fortune 500 work smarter. It has a large global workforce and fosters an AI-native culture that empowers employees to put AI to work for people.