Edmentum

Maximize client renewal and growth rates by cultivating implementations that get results. Design implementations to support customer goals, grow capacity and drive adoption of best practices focused on creating successful student outcomes everywhere learning occurs. Evaluate data, share progress and results to key stakeholders, and intervene when implementations are not meeting expectations.

Lead and execute growth and lifecycle marketing strategies for Edmentum’s direct-to-consumer (DTC) offering, Apex Learning Virtual School. Responsible for developing and implementing multi-channel campaigns that attract, nurture, convert, and retain families and students. Work closely with cross-functional teams to deliver scalable marketing programs that drive enrollment and engagement.