The Vice President of Product Marketing will lead our global product marketing, technical marketing, and competitive intelligence efforts. This individual will develop and continuously refine product positioning, messaging, and competitive differentiation to align with buyer personas and journeys. Also, own product launch strategy and execution in collaboration with product management and demand generation. Serve as a key spokesperson for Delineaβs solutions in customer, partner, analyst, and media interactions.
Oversee the creation of high-impact technical content (whitepapers, technical briefs, videos, labs, etc.) that demonstrates product capabilities and value to technical audiences. Maintain and update a competitive landscape to be used by product management, corporate development, and sales to identify key competitive trends. Build and lead a high-performing team of product and technical marketers.