Lead the development and execution of sales strategies using performance data, market trends, and business insights. Build and improve forecasting, quota setting, and pipeline management processes that align with business goals. Maintain and optimize key tools and systems (Salesforce, dashboards, reporting frameworks) to improve sales team efficiency. Partner with Marketing, Finance, and Product to align GTM initiatives and drive consistent execution. Deliver regular reporting and analysis on sales performance, surfacing actionable insights and recommendations. Work closely with Enablement and Product Marketing to equip the sales team with tools, insights, and best practices. Own the design and implementation of compensation plans, incentive structures, and territory strategies. Identify and resolve bottlenecks in the sales process—championing automation and simplification where possible. Support sales leadership with decision-making through modeling, market research, and competitive analysis. You’ll be the engine behind how we scale and optimize our sales org—helping us stay aligned, data-informed, and ready for growth.