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Problem-solving
RESPONSIBILITIES:
- Define and own KOHO’s global growth strategy, aligning performance, brand, product growth, and experimentation into a single operating model.
- Lead and scale a cross-functional growth team covering paid acquisition, lifecycle, organic, referrals, affiliates, brand, and offline and OOH media.
- Own all user acquisition channels and their P&L accountability, including paid digital, product-led growth, partnerships, offline, and OOH campaigns, and emerging channels.
PROFILE:
- 10–15 years of experience in growth, marketing, or commercial leadership roles within high-growth consumer technology companies, fintech, or mobile-first products.
- Proven track record of scaling a consumer digital product at a meaningful scale, with full-funnel ownership from acquisition and performance to retention.
- Demonstrated 360° marketing experience, including substantial exposure to brand building, offline and OOH campaigns, alongside deep performance marketing expertise.
KOHO
KOHO aims to make financial services better for every Canadian by offering financial products designed to help users spend smart, save more, and build wealth without hidden fees or predatory interest rates. They are a performance organization that values clarity, ownership, and bold thinking in a remote-first setup.