Digital Events Marketing Manager

Event Strategy & Insight Synthesis:

• Collaborate with research teams to translate multifamily trends into compelling live event topics.
• Convert raw data into must-attend presentation abstracts, scripts, and slide narratives.
• Maintain agility to spin up rapid-response digital panels tied to industry shifts.

End-to-End Digital Production & Experience:

• Own the technical stack for virtual events, managing speaker green rooms and live streaming logistics.
• Source and coach internal executives and external leaders for polished presentations.
• Design interactive elements like live polls and networking rooms for immersive experiences.

Growth Marketing & Demand Generation:

• Lead omnichannel promotional strategy across email, social, paid channels, and sales enablement.
• Partner with content team to build post-event workflows using LLMs to repurpose content.
• Track event ROI through cost-per-registration, retention rates, and pipeline acceleration.