Own the strategy and end-to-end execution of email marketing, automated nurturing, webinar programs, and newsletters across prospect, customer, and channel-partner audiences.
Lead high-visibility virtual event programs and digital summits that educate the market and capture high-intent demand.
Oversee email operations and performance, including content, design, segmentation, and deliverability.

Impact within 90 days:

Within 30 days: Audit current webinar schedule and email cadence, flag highest-leverage fixes, build relationships with key partners.
Within 60 days: Take full ownership of virtual event calendar, launch optimized campaigns, confirm lead-handoff process.
By 90 days: Design and execute multi-channel quarterly demand generation plan, demonstrate measurable pipeline contribution.

Requirements:

Hands-on ownership of enterprise B2B demand generation, specifically webinars, email, and large-scale virtual summits.
Proficiency with a marketing automation platform (HubSpot, Marketo, or Pardot) and Salesforce, plus strong grasp of deliverability.
Track record applying AI tools to streamline workflows and surface audience trends.

Why Flashpoint:

Diversity: Commitment to fostering a culture of inclusion, belonging, and equity.
Culture: Opportunities to connect through book clubs, happy hours, DIBE groups, and local meetups.
Perks: Wellness perks like gym reimbursements, expensed lunches, and inclusive events.

Flashpoint

Flashpoint is a pioneering leader in threat data and intelligence, empowering commercial enterprises and government agencies to confront complex security challenges. The company fosters a culture of diversity, inclusion, and belonging, with ample opportunities for connection and wellness perks.

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