Drive the marketing strategy focused on building a robust pipeline and contributing directly to revenue goals for Twilio's CPaaS portfolio. Design, scale, and execute demand creation activities and collaborate closely with various teams to leverage global and regional GTM programs and campaigns. Focus on driving the marketing demand creation strategy for our Twilio CPaaS offering and ultimately contributing to ambitious growth targets across APJ.

Lead, develop, and execute targeted programs that drive expansion demand, pipeline growth, and revenue within the customer base. You will be responsible for designing innovative cross-sell and upsell strategies, creating engaging post-sales buyer journeys, and leveraging multiple marketing channels to deliver impactful campaigns. This role offers an exciting opportunity to own and create impactful programs, enable field teams with effective outbound plays.