Sr. Manager, Digital Product Analytics

Nutrafol

Remote regions

US

Salary range

$135,000–$150,000/yr

Benefits

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Digital & Ecommerce Analytics:

  • Own KPI frameworks for ecommerce and subscription performance (traffic, CVR, AOV, churn, retention, cohorts).
  • Build and maintain dashboards in Tableau and Mixpanel; guide eventual migration to GA4 where applicable.
  • Translate complex data into clear narratives.

Experimentation & CRO:

  • Identify high-impact CRO opportunities across web and app experiences.
  • Develop strong hypotheses, define success metrics, and guide test design.
  • Run post-test analyses and deliver clear insights and recommendations.

Reporting & Insights:

  • Oversee weekly and monthly reporting for website and app performance.
  • Guide the Senior Associate in maintaining ongoing Excel/GSheets reporting and build recaps for executive shareouts.
  • Identify gaps in analytics and build scalable dashboards to improve clarity and visibility.

Nutrafol

Nutrafol pioneers clinically tested products for hair growth, supporting people's hair journeys with a multi-factorial approach. They are recommended by over 7,500 physicians and hair professionals, embracing individuality, wellness, and innovation to help customers grow.

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