Develop and own CommonLit's core messaging framework.
Build and maintain one-pagers, pitch decks, and district-facing materials.
Produce product-first content, including resources that translate instructional and research concepts into accessible, compelling materials for educators.
CommonLit is a nonprofit education technology organization. They ensure that all students graduate with the reading, writing, communication, and problem-solving skills. They operate an online reading program for grades 3-12. They have team members in nearly 30 states and Washington, D.C.
Develop executive-level and customer-facing materials that reflect Figma's strategic vision and resonate with senior buyers.
Build and own the content infrastructure for the global sales team, including pitch decks, ROI assessments, persona materials, sales play frameworks, customer story content, and more.
Partner with Product Marketing to align sales content with product efforts and launches, ensuring the field has what they need to position both new and existing capabilities
Figma's platform helps teams bring ideas to life—whether you're brainstorming, creating a prototype, translating designs into code, or iterating with AI. Figma empowers teams to streamline workflows, move faster, and work together in real time from anywhere in the world.
Maintain positioning framework as the source of truth; evolve it as the market and product change.
Own positioning, messaging, and GTM strategy for product launches; measure launch impact on the funnel.
Track market trends and how competitors position themselves; maintain battlecards and oversee win/loss analysis.
HealthJoy is dedicated to simplifying healthcare benefits by guiding employees to affordable, high-quality care through their Benefits Operating System. With over 300 team members and significant funding, they have been recognized as a fast-growing startup and a best place to work.
Drive the strategy, development, and launch of AI-powered products and features.
Define and articulate a compelling AI vision and strategy that capitalizes on Noodle’s expertise.
Conduct thorough research of market trends and AI use to identify unmet needs and emerging trends.
Noodle is a strategy, services, and technology partner for higher education. They develop infrastructure, learning experiences, and grow awareness for academic institutions, with a vision to empower universities to change the world.
Build and scale the competitive intelligence program, establishing it as a core Product Marketing function.
Own a centralized competitive intelligence repository as the single source of truth.
Conduct deep, creative competitive research to uncover insights into competitor products, positioning, pricing, and strategy.
Boulevard provides a client experience platform for appointment-based, self-care businesses. They empower customers to give their clients meaningful moments. They have an insatiable curiosity and embrace experimentation and design each detail to maximize impact.